The Way #10 | A RUDIS Wrestling Podcast: Switch: Rally the Herd

The Way #10 | A RUDIS Wrestling Podcast: Switch: Rally the Herd

0 0 4 months ago
Cary Kolat and Matt Dernlan discuss Chapter 10, “Rally the Herd” from the book Switch: How to Change Things When Change Is Hard, by Chip and Dan Heath.

Body Language (6:35)

Hostile Environment (11:40)

Tweak the Message (16:50)

Transfers (21:32)

Building the Herd (25:53)

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